Most photographers spend a significant amount of their time on marketing. This time can be effectively used if a small amount of effort is put forth towards marketing on every shoot. This article contains tips on how to effectively use a photographer’s current production to increase marketing efforts. After every shoot a photographer should:
1. Identify the top five images from the shoot. These images will be used in the tips below.
2. Write between 3-5 sentences on your artistic thoughts of these pictures, fun and unique personalities of your clients, and the virtues of the location in which you shoot. 5 sentences is not much to write. Make sure these are quality thoughts. Make sure they are written in an engaging style.